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How can you communicate with the world if it can’t understand you?

The power of the Internet hinges on its ability to cross cultural barriers, to be a truly global communication tool.

But producing your website in other languages can be an expensive, time-consuming task. Identifying a good agency, supplying the copy, checking the translation, checking the context, forwarding this to the website agency to load it on, checking the layout, amending the typing errors…

Sound familiar? It’s no wonder nearly 90% of the WWW is produced in English, when it’s so difficult and expensive to do it in anything else.

If you have a website, this puts many international audiences out of your reach – and the enormous potential markets they represent.

Now this can change, with the latest addition to the Arbor Web Development suite of Content Management tools. These tools allow you, or your nominated editor, to update the content of your own websites from anywhere in the world, in whatever language you choose.

In fact, the page you are reading is constructed, translated and displayed through our software, in the language and format based on your preferences.

So, not only can you add to your site at any time – for example, with late breaking news – but you can easily get the text translated by a translator anywhere in the world, and onto the screen in around the same time as text in your original language.

This is the first time that website providers have been able to quickly, easily and cost-effectively set up and maintain multilingual websites – opening their business door to a whole variety of new, untapped markets.

Multilingual sites

Website providers can now create and run multilingual websites simply and cost-effectively, by taking advantage of Arbor Web Development’s powerful and innovative Content Management System.

Writers and translators can collaborate from anywhere in the world, as long as they have Internet access. They don’t need any special software or hardware beyond a computer and web browser.

Translation is simplified by simultaneously displaying the original text on the same page as the translation, until it has been cleared for posting on the site.

The master site structure is automatically maintained for each different language translation, so the site does not need to be re-created.

You only need one URL worldwide, as the software checks the end user’s browser for the preferred language and delivers the most appropriate variant.

To find out more about creating and editing multilingual sites, contact david.laycock@arbordev.com